DRAG
img BIGBIGCRADLE BIGBIGCRADLE

Plug into Africa’s Most Authentic Consumer Intelligence Layer
BigCradle is a research and analytics platform offering APIs and services that help you build continuous data loops—so every decision gets smarter over time.

You need a

Data Flywheel.

Great products don’t come from assumptions — they come from continuous learning loops. At BigCradle, we embed real-time consumer feedback into your product lifecycle — from ideation to launch to growth.

You need a

Data Flywheel

Plug into Africa’s Most Authentic Consumer Intelligence Layer. BigCradle is a research and analytics platform offering APIs and services that help you build continuous data loops—so every decision gets smarter over time.

You need a

Data Flywheel

Great products don’t come from assumptions — they come from continuous learning loops. At BigCradle, we embed real-time consumer feedback into your product lifecycle — from ideation to launch to growth.

About
About
About
About Us

Plug into Africa’s Most Authentic Consumer Intelligence Layer.

BigCradle is a Data Flywheel Engine for Africa. We help businesses collect, analyze, and act on real-time consumer insights through a powerful blend of:

Micro-Research Tasks

Real people. Real answers. Instantly collect insights from verified local contributors.

Data Analytics Services

We don’t just collect data—we analyze and translate it into action.

Plug-and-Play APIs

Easily integrate real-time African consumer data into your own systems.

What we do

3 Simple Steps to Data Flywheel

We don’t just give you data — we partner with you from insight to execution. Our services are designed to help you understand your market, craft smarter strategies, and execute with precision — all powered by real African consumer voices.

Consumer & Market Intelligence

We gather real-time data directly from African consumers to help businesses understand behavior, preferences, and market trends.

Read More

Insight-Driven Business Strategy

We turn raw data into tailored strategies — from product positioning to go-to-market planning — ensuring every move is backed by evidence.

Read More

On-Ground Execution & Feedback Loops

We help you implement, test, and refine your strategies with live user feedback — closing the loop and accelerating product-market fit.

Read More
Why BigCradle?

Advanced analytics, built on local data—for intelligent, Africa-ready solutions.

Data Analytics with BigCradle is about turning raw, grassroots data into clear, actionable insights—helping African businesses optimize performance, make informed decisions, and build sustainable Data Flywheels from the ground up.

No data? We'll help you get it.

Need structure? We’ll set up your Flywheel.

Want scale? Plug into our APIs.

Need help? Use our full-stack research team.

Need speed? Launch in days, not months.

Want results? We deliver insight with execution.

About
About
About


Our Services

We Provide Organisation with

Need help?

+250 796 338 327
+234 706 867 3364
big@cradle.africa